Meetup co-founder Scott Heiferman stepped down as CEO; David Siegel took over . Divestiture
: At the time of the deal, over 100,000 people had already attended a Meetup event in a WeWork location . WeWork aimed to monetize its physical assets during off-hours by hosting Meetup groups . wework buys meetup
: The acquisition allowed WeWork to use Meetup’s data to predict who was organizing events and market WeWork spaces to those organizers . Timeline and Ownership Changes November 2017 Acquisition WeWork buys Meetup for an estimated $156–$200 million . 2018 Leadership Change Meetup co-founder Scott Heiferman stepped down as CEO;
: Meetup brought a social network of 35 million members to WeWork, helping the company fulfill its mission of "connecting people to their purpose" . : The acquisition allowed WeWork to use Meetup’s
, a Milan-based app developer, acquired Meetup . Key Takeaways
The acquisition was part of WeWork's effort to expand into a broader lifestyle and community platform rather than just a co-working space provider .