The revived palette is heavily featured on newly renovated public buildings, updated visitor facilities, and new branding.
The color scheme isn't restricted to commercial zones; it belongs to the citizens. Residents borrow these specific palettes for their personal projects to create town-wide consistency. 🎨 Coastal Palette (Something Blue) Old New Borrowed And Blue Whitley Bay
Whitley Bay, a classic seaside town in North Tyneside, launched a visual rebranding initiative to restore its historical identity. Prompted by a paint sampling exercise by Newcastle University , North Tyneside Council and the local community group Whitley Bay Big Local teamed up to bring back the town's signature blue. The initiative has effectively unified public infrastructure and encouraged residents to participate in restoring local civic pride. 🏛️ The History (Something Old) The revived palette is heavily featured on newly
The core objective of the initiative is to modernize the coastal front while acknowledging its deep-rooted history. 🎨 Coastal Palette (Something Blue) Whitley Bay, a
Locals have actively embraced the project, painting their front doors and fences in the official town blues to match the coast. Conclusion
The success of the project relies on heavy collaboration and borrowing the shared pride of the community.