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Only about 8 of the most popular films in 2024 featured a woman aged 45 or older in a leading or co-leading role. By 2025, not a single top-grossing film featured a woman of color aged 45+ in a leading role.

Women over 40 face a sharp decline in visibility. On broadcast programs, female representation in major roles plummets from 42% for women in their 30s to just 15% for those in their 40s. mature german milf

Report: Mature Women in Entertainment and Cinema (2024–2026) Only about 8 of the most popular films

The number of films featuring a female lead or co-lead among the top 100 grossing movies dropped to a seven-year low of 39% in 2025, down from 55% in 2024. On broadcast programs, female representation in major roles

Research shows female characters 50+ are significantly more likely to be depicted in stereotypical ways than men of the same age. They are often shown as "frumpy," "sickly," or "physically inactive". 2. Industry Power and Behind-the-Scenes Influence