: Use the "Influence Matrix" to understand why change isn't happening and apply strategies to fix it. The Six Sources of Influence Matrix The heart of the book is a
Adjust physical surroundings, tools, and data to make the right behavior easier and the wrong one harder. Key Takeaways for Change Agents Influencer: The Power to Change Anything
Ensure that formal rewards and incentives support the new behavior, rather than punishing it. : Use the "Influence Matrix" to understand why
Help people find personal satisfaction in the new behavior through direct experience or storytelling. Help people find personal satisfaction in the new
: Sometimes people want to change but lack the skills or environmental support. Fixing "Ability" (Sources 2, 4, and 6) is often more effective than trying to increase "Motivation".
Provide training and "deliberate practice" so people have the actual skills to perform the new behavior. Social
