El Gerente (2022) Apr 2026
It was the first Paramount+ original film produced in Argentina. Ariel Winograd - IMDb
The story centers on , a marketing manager for the electronics brand Noblex. Facing professional stagnation and a personal mid-life crisis, he proposes a high-stakes "All or Nothing" promotion: if the Argentine national football team fails to qualify for the 2018 Russia World Cup, the company will return the money for all top-tier TVs sold. As the national team struggles, Álvaro finds himself at the center of a national media storm, risking his job and the company's future on the feet of Lionel Messi. ⭐ Critical Reception & Facts Rating: Generally positive, holding a 6.7/10 on IMDb . El Gerente (2022)
The film is based on the book El Gerente de Noblex by Romina Zollo and María José Acosta, documenting the actual 2017 campaign. It was the first Paramount+ original film produced
El Gerente (2022) is an Argentine comedy film based on a real-life marketing campaign that became a national phenomenon. It follows a corporate manager who stakes his career on a wild promise: if Argentina doesn't qualify for the World Cup, his company will refund every customer who bought a TV. 🎬 Movie Overview Ariel Winograd As the national team struggles, Álvaro finds himself