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Executives with Heart: A Movement Where Leadership Meets Lifesaving


Executives with Heart unites top local leaders around one goal: ensuring one person in every household is ready to save a life with CPR. While 61% of people are unsure of what to do in a cardiac emergency, these leaders are working to change that. They’re leading by example through donating, rallying their networks to do the same, and spreading lifesaving CPR education, all leading up to a celebration at the Heart Walk.

Learn More and View the Leaders Taking the Challenge

Digital Media Buying Courses Page

: Essential for mastering search intent and high-intent advertising. It covers everything from basic keyword matching to advanced AI bidding strategies. Available for free on the Google Skillshop platform.

: A comprehensive, free option that teaches media planning and buying through the lens of the "Inbound" methodology. It is particularly strong for learning how to align ads with the customer journey. Advanced and Specialized Programs digital media buying courses

: Ranked highly for performance marketers who need "real-world" skills. It uses actual account breakdowns and live data rather than conceptual tours. : Essential for mastering search intent and high-intent

: An elite, academic program focused on data-driven strategies and the science of persuasion. It is ideal for aspiring directors who need to justify multi-million dollar budgets. : A comprehensive, free option that teaches media

Are you looking to entirely, or are you looking to upskill in a specific platform like Google or Meta?

: The gold standard for social advertising on Facebook and Instagram. It focuses on creative strategy, audience targeting using sophisticated APIs, and managing large-scale social budgets.

: A bootcamp-style program heavily focused on PPC. It includes a "Mantra of AI" module to teach automation in bid adjustments and keyword exclusions. Which Path is Right for You? Recommended Course Cost Level Breaking in from zero Google Digital Marketing Certificate (Coursera) Moderate Subscription Mastering Search Ads Google Skillshop Certifications Social Media Specialist Meta Blueprint Free Training / ~$150 Exam Strategic Leadership Kellogg Digital Marketing Strategies