Card | Buy Visa Gift Card With Gift

: You can often use a Visa gift card to purchase a store-specific gift card (e.g., buying a Starbucks or eBay card using a Visa gift card) because the Visa card is processed like a standard debit/credit card.

While direct store-to-Visa swaps are restricted, there are "inverse" ways to use your cards more flexibly: buy visa gift card with gift card

Most large chains explicitly prohibit using their store gift cards to purchase third-party or network-branded gift cards: : You can often use a Visa gift