: While you only pay for followers, you get free impressions, clicks, and retweets from the campaign. Strategic Checklist for Growth
: You can run an "Increase Your Followers" campaign where you pay per follow acquired.
: Instant perceived "social proof" and a high follower count for a low price. Cons :
: You pay a service (often via PayPal) and provide your handle. Large numbers of bot accounts with "jacked" profile pictures and bios will begin following you.