: Revenues from high-end tyres climbed above 60% of total consumer sales [1]. Continental: 2016 and Future Spin-offs
: While 2015 focused on laying the groundwork for the industrial project with ChemChina, 2016 was described as the year in which the company built its foundations [17]. Anvelope Spin 2016
: Achieved a profitability margin of 16.2% [1]. : Revenues from high-end tyres climbed above 60%
: The company initiated a separation of its Industrial (truck and agro) and Consumer (premium car and motorcycle) businesses. This allowed the Consumer segment to leverage high-growth markets like Asia (Apac) [1]. Performance Metrics : Anvelope Spin 2016
The year 2016 also saw a heavy emphasis on seasonal tyre safety and consumer education in markets like Romania.