: Some critics from Stereogum noted a sense of "agreeable emptiness," describing it as a pleasant but simple visual that doesn't offer deep substance.
: It begins with Akon picking up his date, only to be met with a disapproving glare from an older man (presumably her relative) who is seen reading a tabloid about Akon's partying lifestyle.
The video follows a simple narrative inspired by Akon’s real-life experiences with cultural differences and disapproval in a past relationship. Akon - Don't Matter (Official Music Video)
“2007 was THAT GIRL. The hair was big, the beats were fierce... Pop-R&B perfection — we were fed.” Facebook · Retrospect 90s 00s · 5 months ago
“The melody is smooth, the hook is simple... It told the truth before it chased a chart.” Facebook · Eric Alper · 1 year ago : Some critics from Stereogum noted a sense
Are you interested in exploring from the Konvicted album, or perhaps more reggae-fusion R&B from that era? Akon's "Don't Matter" at Billboard Hot 100 #1
: The rest of the video showcases the couple enjoying a date through local markets and beaches, culminating in a lively night party. “2007 was THAT GIRL
While the song was a massive commercial success—peaking at —critical reviews of the video and track are mixed: