: They were known for humorous commercials, including one that mocked Southwest's "cattle call" boarding process by showing people in cow costumes. The End of an Era
: In a rare corporate maneuver, the much larger ValuJet purchased the smaller, Orlando-based AirTran Airways in 1997 and adopted its name to shed its negative reputation. Innovative Business Model airtran
: The airline was the global launch customer for the Boeing 717 , a modern, fuel-efficient aircraft that became the backbone of its fleet. The "Citrus" Legacy in Atlanta : They were known for humorous commercials, including
In 2010, announced it would acquire AirTran for $1.4 billion to gain access to key markets like Atlanta and international routes to Mexico and the Caribbean. The "Citrus" Legacy in Atlanta In 2010, announced
The most fascinating part of AirTran’s history is its origin as , which launched in 1993.