A Fighting Chance Car: Buying

The service advocates for a "no-nonsense" approach that removes the salesperson's home-field advantage.

: $69.95 for the initial vehicle package, with additional models available for $20.00 each. a fighting chance car buying

: Purchase includes access to James Bragg for personal coaching via phone or email if you get stuck during negotiations. The "Fighting Chance" Strategy The service advocates for a "no-nonsense" approach that

is a paid car-buying information service and strategy guide founded by James Bragg that focuses on empowering consumers through data and a specific "competitive bidding" negotiation method. Unlike free sites like Kelley Blue Book or Edmunds, which earn money from dealer referrals, Fighting Chance is a consumer-direct service that provides actual dealer invoice pricing and a tactical roadmap to avoid dealership sales tactics. Core Offerings and Pricing The "Fighting Chance" Strategy is a paid car-buying

The primary product is a customized information package for a specific vehicle model.

: Each package includes current dealer invoice pricing for all trim levels and equipment, manufacturer-to-dealer incentives, and "fair" price targets based on what others are actually paying.