: A popular 2022 meme suggested that "due to inflation," the cost of everything (including "eating out") had risen, meaning the "standard" 69 had to be upgraded to 77.

: It is often cited as one of the best positions for targeted G-spot contact.

: Allows for full-body contact and whispering, making it more "romantic" than acrobatic.

The number 69 is not “nice” #fy #foryou #foryoupage #fyp - TikTok

The specific phrasing "2022—is position 77 the new 69?" stems from a viral wave of social media humor and "lifestyle" trend reporting.